[B]cause Media Social Communications

Nominate Your "Heroes with a Heart" from the CTK Foundation

Wed, 01 Feb 2012 11:13:31 -0800

Look! Up in the sky! It’s a bird! It’s a plane!

No, it’s the people in your organization that performs selfless acts to help others become better selves in their lives, family and community. These super heroes work tirelessly in your organization. When a need arises they spring into action by putting in the extra effort to improve situations, become a role model, working feverishly to solve problems, and giving what’s left in their pockets to help someone in need.

Now, it’s time to unmask these super heroes and thank them for their hard work and dedication.

The CTK Foundation “Heroes with a Heart” Grant Award asks YOU to nominate a “Hero with a Heart,” and give them a chance to win $5,000 - a simple thanks for the hard work that they do.

WHAT ARE THE DETAILS OF THE ”HEROES WITH A HEART” GRANT?

Here’s an overview of awards the CTK Foundation will offer and details on how you can nominate your Hero:

$15,000 for Three Heroes One Hero with a Heart from each of the three categories of Health and Human Social Service, Animal Rights and Environmental Protection and Arts and Literacy will be awarded $5,000 USD and a professionally produced video about their affiliated nonprofit for use in public awareness or education.
$1,500 for One Hero The CTK Foundation will also be offering a $1,500 (USD) President’s Choice Award (the Susan Lee Winter Grant Award) for an individual working to provide creative and innovative approaches to HIV/AIDS education or prevention.
Blogger’s Choice Award Lastly, there will be a Blogger’s Choice Award of $1,000 (USD). The CTK Foundation will choose a blogger (hopefully me) who will hand-pick one winner from any category.

Applications for all Heroes with a Heart grant awards open on Wednesday, February 1st, 2012 and close Wednesday, February 29th, 2012 at midnight. Finalists will appear on the CTK Facebook page for public voting during April and winners will be announced on May 1, 2012. This award is open to registered nonprofits or charities of all types and sizes, worldwide.

Go to www.communitytech.net/foundation to nominate your Hero with a Heart today!

For regular updates on the Heroes with a Heart Grant, check out the CTK Facebook Page.

GOOD LUCK, HEROES!

How to Grow Your Business With Mobile Paid Search

Wed, 18 Jan 2012 13:20:03 -0800

How to Grow Your Business With Mobile Paid Search:

Jamie Turner’s most recent book is Go Mobile, co-authored with Jeanne Hopkins, VP of marketing at HubSpot. He is also the founder of the 60 Second Marketer and a popular mobile marketing speaker at events and corporations around the globe. Many business owners are trying to figure out how to…

A Guy's Guide To Pinterest

Thu, 12 Jan 2012 20:22:40 -0800

A Guy's Guide To Pinterest:

One of the first things I noticed when I signed up for Pinterest earlier this week is that several of my female friends and acquaintances were already on the site. It was as if they had been holding out on what many are promising will be 2012’s hot ticket in the social networking space.

Of the 16 people Pinterest said I knew who were already using the site, 14 were women. Over the course of the first day, five more women I know added me and I suddenly felt like I had ventured behind some secret curtain. That is not surprising: in December, Mashable reported that 59 percent of the site’s visitors were women between the ages of 25 and 44, and that 58 percent of its visitors in the previous 12 weeks had been female.

Pinterest is a visual pin board where you can collect images you find on the Web and arrange them in categories with links back to the original site. It’s been described as being like a binder or folder that you use to store everything you clip from magazines and newspapers, but you have the added advantage of seeing what all of the people you are connected to have been clipping and saving.

36 Ways to Use Social Media for Social Good

Tue, 10 Jan 2012 10:23:29 -0800

36 Ways to Use Social Media for Social Good :

Talking about using social media for social good is almost becoming a cliche. I don’t want that to happen though. I don’t want this concept to get watered down. I don’t want you to lose sight of what we can do with this amazing gift we have. So here are some ideas on how you can use social media to improve the world. Some ways are big, some ways are little, but every little bit helps.

13 Essential Resources for Socially Responsible Companies

Mon, 09 Jan 2012 09:23:22 -0800

13 Essential Resources for Socially Responsible Companies:

In our recent Commerce With a Conscience Series, supported by FedEx, Mashable wrote about the intersection of tech, entrepreneurship, business and social good. This roundup showcases the innovations from the series and is a great resource for business owners, marketers, social entrepreneurs and c…

How to Influence Purchasing Decisions On The Web [INFOGRAPHIC]

Mon, 19 Dec 2011 09:10:59 -0800

How to Influence Purchasing Decisions On The Web [INFOGRAPHIC]:

When savvy consumers are in the market for something — a new pair of kicks, a sweet DSLR camera, hair pomade, a toaster — they turn to the web, knowing there’s a wealth of knowledge and information to be had. But where on the vast Interwebs do they look? Well, that depends on what they want to …

Where should you post your status?

Mon, 07 Nov 2011 14:18:47 -0800

Where should you post your status?

[B]cause It's News: 3 Things We've Learned Today

Mon, 07 Nov 2011 12:42:40 -0800

Grab a cup of coffee, let’s read the news

How to use LinkedIn Pages for Nonprofits (video) by JohnHaydon.com

Noland recently published the LinkedIn Log – a guide to help orgs get more out of LinkedIn

Google+ Branded Pages for Local Business and Global Brands by Famous Bloggers

Today, Google is rolling out Google+ Pages worldwide, from local businesses to global brands.

Animal Issues Get More Social Love Than Disaster Relief [INFOGRAPHIC] by CraigConnects

The infographic explores who posts most frequently, who’s being talked about, who’s replying to followers and whose posts have the greatest spread in the nonprofit arena.

Social good, meet social media.

Sun, 30 Oct 2011 23:37:00 -0700

As said by philanthropist Craig Newmark, “The deal is, it’s not about money, it’s about getting people to talk with each other to make people’s lives better.” This infographic lays out how non-profits are utilizing social media to raise awareness, communicate with the public, and make an impact for their causes.

The Shirt You Wear Can Support Global Social Good Did you ever...

Wed, 05 Oct 2011 01:21:59 -0700

The Shirt You Wear Can Support Global Social Good

Did you ever dream that a by simply purchasing a t-shirt that you could:

Give one week of education to one child?
Plant three new trees in a forestation project?
Save eight animals from being euthanized?
Give one person clean water for one year?
Give 20 children a meal?

Well, you can. During the MAGIC trade show in Las Vegas, we discovered This Shirt Helps, a new apparel brand dedicated to facilitate social change starting on a micro level. The brand believes that by enabling its customers to buy a quality staple wardrobe piece that they wear on a regular basis, they can show them how small contributions can start an international movement.

“We refuse to accept the premise that it takes great wealth or huge amounts of time to change the world,” says Joe Huff, director of positivity, This Shirt Helps. ”Instead, we believe that change begins with one person doing one good thing. Just think, if you buy one shirt you save an animal… and three other people like you do the same thing 9 trees are planted…10 more people follow your lead, a child goes to school for half a year…20 more and a whole lot of people have access to safe, clean water for a year… Buying one shirt really can change a life.”

The causes that This Shirt Helps benefit are Pencils For Promise, The Humane Society Veterinary Medical Association, ASPCA, PLANT with PURPOSE and WAVES for WATER (in partnership with Hurley). Shoppers are also encourage to submit their own causes for support on the What’s Your Cause? section of the site.

The 100% organic cotton t-shirts retail for $38.00 and are available in black, grey, red and white online. They are also available from Conveyor at Fred Segal in Los Angeles.

FOLLOW: Facebook | Twitter | Vimeo

BUY: Visit ThisShirtHelps.com to drive social change through your purchases.

Be Part of the 92% of Americans Taking Action for Social Good

Wed, 05 Oct 2011 01:20:07 -0700

Be Part of the 92% of Americans Taking Action for Social Good

theartofmarketing: Confused about the Social Media Landscape?...

Wed, 05 Oct 2011 01:18:13 -0700

theartofmarketing:

Confused about the Social Media Landscape? “2011 Social Media Map” from Overdrive Interactive is available for download now. This is a conceptual view of social media and a great menu of tools available to brands to find their way.

Top 30 Nonprofit Athletic Events: Infographic

Tue, 04 Oct 2011 15:27:28 -0700

Top 30 Nonprofit Athletic Events: Infographic

Generational Media Consumption (Infographic)

Wed, 28 Sep 2011 11:30:58 -0700

Generational Media Consumption (Infographic)

Being a Social Strategist – What Does It Take? [Infographic]

Mon, 26 Sep 2011 08:43:01 -0700

With the increasing number of businesses using social media, there’s now great focus on the role of being a social strategist.

But who are the persons in this type of job and what does it take? That is what the infographic below tries to answer.

I found the infographic on Mashable. It’s called “Social Media for the Career Minded”, and it portrays the personality, education, career paths and responsibilities of today’s successful social media strategists.

What it takes for a strategist
As stated in the infographic, 79% of corporations now use some aspect of social media, and naturally this also means that there’s more need for employees working with social media. Companies are on the look for profiles that can manage and foster the relationship online to customers. Therefore, I think this infographic can be interesting for both brands and potential employees to take a look at. It creates an overview of what characteristics that are important to consider when hiring a social strategist, and thereby what skills are required for the applicant.

For example, it’s first of all the responsibility for a social strategist to evangelize a new initiative. It’s crucial for the person to be able to develop a strategy and a plan and manage a team that can be on board in the process. Having an eye on competitors and trends is something that takes up time as well, since you need to make sure that you are different from other players in the field. And this is only to mention some of the job responsibilities of a social strategist! As it says in the infographic, for social strategists that are able to look forward, adapt to and adopt new technologies and forms of online communication, and see how these can be integrated into their businesses at multiple touch points, their future looks very bright.

The statistics in the infographic were pulled from LinkedIn data, job listings for positions in the field and a report by Jeremiah Owyang of Altimeter Group. There are some very good information in it, so take a look at it and let us know what you think about it. What do you look for in a social strategist?

[INFOGRAPHIC] The Way to Personal Branding...

Tue, 20 Sep 2011 00:57:00 -0700

[INFOGRAPHIC] The Way to Personal Branding http://www.jeffbullas.com/wp-content/uploads/2011/09/Infographic-personal-branding.jpg

Social Media Workshop for Nonprofits Register...

Thu, 08 Sep 2011 15:01:07 -0700

Social Media Workshop for Nonprofits

Register http://npsocialmediaworkshop.eventbrite.com/

Schedule

Event begins promptly at 9am, Doors open at 8:30am

Lunch Break :12 Noon

Afternoon : 1pm

Conclusion : 4pm

Morning - The first half of the day will focus on the development of the “Whys & Hows” of successful strategic process. The combination of framework and monitoring management tools will help participants not only develop a plan, but practical management efficiencies as well.
Afternoon- The second half of the day will have a more tactical focus as we dive deeper into specific tools, metrics and specific examples of tips and tricks from successful campaigns.

*The workshop has been structured to allow both half-day and full-day participants to gain maximum value.

Who Should Attend?
Whether your organization is just getting started in social media or you are looking to foster more meaningful engagement from already established online communities this workshop will provide new opportunities. The combination of process and tactical application allow participants to apply the topics to own efforts while connecting and learning from peers.

Additional Information
This workshop is part of a quarterly series of workshops hosted by Creative Cares. The workshops are intended to both build upon each other and work as stand alone training opportunities. If you missed the Nonprofit Marketing Bootcamp with Erica Mills you can still review the materials by clicking here.

Facebook Marketing Strategies

Thu, 08 Sep 2011 14:31:15 -0700

Facebook Marketing Strategies

The ROI of Social Media

Thu, 08 Sep 2011 00:51:00 -0700

The ROI of Social Media

Here’s how we show our appreciation to our clients. A...

Tue, 23 Aug 2011 09:52:04 -0700

Here’s how we show our appreciation to our clients. A TisBest.org charity gift card so they can donate to their favorite cause (it’s better than a Starbucks card).